What to consider when buying in Prime Central London

What are buyers looking for when considering a location in London? 

London’s ‘villages’ are a key differentiator to other global cities. Buyers want access to a vibrant community, green spaces, a high street with great retail and restaurants, and good schools. We’re lucky that there are so many pockets of central London now that don’t feel like they’re in the thick of it. Whether that’s Marylebone, Islington, Kensington, or Bayswater and Queensway – which will be the next hotspot thanks to its huge regeneration scheme.  

What challenges are developers facing?  

Apartment sizes are getting smaller and we’re seeing a depleting pipeline of large residences. There is now a restriction on the sizes of lateral apartments and penthouses across the capital, especially in boroughs like the City of Westminster, to a maximum of 200 sq m. There are still wonderful schemes coming through, but going forward we won’t see so many developments in London with such substantially sized spaces.