How home staging can help you sell and let your property faster

When it comes to where we live — whether renting or buying — the decision is as much emotional as it is financial. While location and property style are often front of mind, a well-designed interior can be just as influential, helping potential residents picture themselves living there from first viewing.

Tori Mitchell is a Director at AGC, Britain’s first B Corp-certified interior design collective, which includes home staging and styling specialist BoxNine7. Here she shares how homeowners and landlords can maximise the value of their properties through smart home staging, and offers her expert tips for creating interiors that feel both welcoming and impactful.

Why has home staging become such a powerful tool for both homeowners selling, and landlords?

The market is more competitive than ever, and buyers and renters are making decisions faster. Staging helps a property stand out immediately, both online and in person. It creates an emotional connection and allows people to visualise how they could live in the space, which is often the difference between interest and action.

For homeowners, staging helps buyers understand the full potential of a property and creates a stronger emotional connection from the moment they walk through the door. For landlords, it showcases the space in a way that feels considered, functional and ready to live in, helping attract the right tenants more quickly. In both cases, effective staging is about presenting a property at its very best, ensuring every room has a clear purpose and allowing people to see how the space can support their lifestyle.

The results speak for themselves. Our latest New Homes Market Report found that professionally staged properties achieve an average 4-6% uplift in offer value and sell in around half the time of un-staged homes.

Do buyers and renters respond differently to staged interiors?

Yes, the psychology is slightly different. Buyers tend to respond emotionally. They are imagining their future lifestyle, so we focus on creating warmth, aspiration and a strong sense of home.

Renters are often more practical and lifestyle-led. They want to understand how the space functions day to day. For rental properties, we prioritise durability, flexibility and efficient use of space while still ensuring the interiors feel elevated and welcoming.

When staging to sell, we often create a more aspirational narrative. When staging to let, we focus on liveability and broad appeal.