Wellness trend turbocharged by Covid-19
The theme of The Wealth Report this year was wellness, but it’s a trend that we’ll be investigating again in the 2021 edition as the global pandemic refocuses our attention on the things that really matter, says report Editor Andrew Shirley
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I recently had the pleasure of taking part in a webinar hosted by Knight Frank’s Singapore-based Head of Asia-Pacific Residential Victoria Garret. Also participating were Olga Turner of Ekkist and AirRated, and Yuki Kiyono of the Aman spa group.
What struck me from our discussions, which focused around wellness and residential development trends, was that the wellbeing of residents – both physical and mental - is becoming increasingly important to developers.
It confirmed the findings from our Attitudes Survey, which featured in this year’s edition of The Wealth Report. Even before the Covid-19 pandemic struck, 80% of respondents – private bankers and wealth advisors – said their clients were spending more time and money on their wellbeing.
Subsequent research backs this up. Our Global Buyer Survey reveals almost 70% of potential home buyers are looking for houses with more green space as a result of Covid-19. And, according to our new Global Development Report, 54% of developers are planning to add more outside to their projects.
Interestingly, the desire for improved wellness outcomes is not confined to property owners.
In this weekend’s Financial Times (18/19 October) it was fascinating to read that a number of high-end interior designers are starting to question the use of energy-intensive materials like marble in the developments they are involved with.
Do view the webinar to hear what Olga and Yuki had to say and watch out for the next edition of The Wealth Report.